Buy WestJet Dollars with a 35% Discount

WestJet has released its latest promotion for purchasing WestJet Dollars (WSD), during which members can buy WestJet Dollars with a 35% discount. The sale is in effect as of September 26, 2023, and runs through to October 16, 2023, at 11:59pm Pacific Time.

In some cases, buying points during a sale can make sense; however, due to the way the WestJet Rewards program is structured, it doesn’t really ever make sense to buy WestJet Dollars, even during a sale like this.

Buy WestJet Dollars with a 35% Discount

Outside of sales, you can normally buy WestJet Dollars at a rate of 1 WestJet Dollar = $2 (CAD), excluding taxes.

During this promotion, you’ll receive the maximum 35% discount as long as you purchase at least 25 WestJet Dollars, which results in purchasing WestJet Dollars at a rate of $1.30/WestJet Dollar (CAD).

Even with a 35% discount, the cost of purchasing WestJet Dollars comes in well above our valuation of $1.02/WestJet Dollar (CAD). 

If you buy WestJet Dollars with a Canadian billing address, you’ll also have to pay GST/HST on the amount of the purchase, too. This further erodes any value of this sale, and drives up the cost even higher.

Therefore, if for any reason you want to buy WestJet Dollars, it’s best to do so with a US billing address, since Canadian taxes won’t be levied on the transaction.

You can purchase up to 3,000 WSD in a calendar year, which is also the maximum possible amount you can purchase during this sale. 

However, before you proceed with making a purchase, it’s important to consider if it’s a good idea in the first place.

Is Buying WestJet Dollars a Good Deal?

Before you consider taking advantage of this promotion, it’s important to take stock of the WestJet Rewards loyalty program, and the value you can get from redeeming WestJet Dollars.

WestJet Dollars can be used to offset the cost of a WestJet flight at a rate of 1 WestJet Dollar = $1 (CAD). Note that you need to redeem a minimum of 15 WestJet Dollars per guest and per direction of travel.

WestJet Dollars can only be used against the cost of a base fare, which means that you’ll be on the hook to cover the taxes and fees, as well as what WestJet terms as “Other Air Transportation Charges“, which are often quite costly.

With an at-par dollar valuation, it’s very difficult to extract outsized value from WestJet Dollars. This is in stark contrast to many other loyalty…