Coolest European places to visit in summer 2024 to avoid the heat

Shade seekers can rejoice, holiday travel trends are changing and tan-refreshing, sunbed-stewing summer getaways are on the decline.

In light of the ongoing climate crisis, Brits – habitually inclined to boil abroad – are redirecting their wanderlust to European shores where they won’t be a prisoner to a hotel room’s air-conditioning or sweat over the midday UV index.

The shift to more moderate climates comes as no surprise. A furnace of Mediterranean holiday heavyweights, from Rhodes to Gran Canaria, were ablaze with wildfires during peak travel season 2023, and temperatures are continuing to break record highs year on year.

Now’s the time to swap searing Andalusia in mainland Spain for the cooler Canaries, trade Portugal’s Algarve for Poland’s Baltic coast, and replace big-hitting Greek islands with German variations.

With chasing scorching sun on the backburner, here are the destinations bringing a breeze to summer holidays from wind-whipped islands to northern Europe’s fine coastline.

Read more on Europe travel:

Ostend, Belgium

Though best known for its chocolate, beer and the hub of EU democracy that is Brussels, it would be foolish to turn your nose up at Belgium’s beach resorts. Let Flanders’s largest, Ostend, sweep you away to its golden sands this summer for mornings spent kitesurfing and afternoons filled with fresh oysters on the Albert I Promenade – all without the need to retreat from the heat.

Oslo, Norway

The Norwegian capital is a tangle of hip districts – specifically buzzy Grünerløkka – boutique stores and al fresco dining spots fringed with by thick Marka forest (where you can go for active pursuits, including zip lining and mountain biking). Slick museums on the Oslo Pass, such as the Munch Museum, meet the culture criteria for a city break while taking a dip in seawater pools and drying off in Nordic saunas nails the R&R element of a standard summer holiday.

La Gomera, Canary Islands

While mainland