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Anne Curtis, Jane de Leon team up in Smart’s new powerful campaign

Anne Curtis, Jane de Leon team up in Smart’s new powerful campaign

Team Out of Town Blog Hub (Outoftownblog.com) – Bannering the best customer experience that subscribers enjoy on the Smart network, multi-hyphenate star Anne Curtis and rising actress Jane de Leon have suited up as two powerful superheroes in Smart’s latest campaign video, revealing its groundbreaking “Best Mobile Network” recognition from Ookla®, the global leader in mobile and broadband network intelligence.

A first for a mobile operator in the Philippines, the “Best Mobile Network” award was given to Smart after winning Fastest Mobile Network and Best Mobile Coverage for Q1 to Q2 2022.

Anne Curtis, Jane de Leon team up in Smart’s new powerful campaign

“We want to celebrate this milestone by putting together two of today’s remarkable women—this generation’s Dyosa and Darna—in one campaign that shows just how Filipinos are empowered with the best mobile experience on the Smart network. Anne has been a long-time Smart user and endorser, while Jane is excited to further explore the power of Smart. Like Anne and Jane, we want our customers to enjoy the same powerful experience,” said Francis E. Flores, SVP and Head of Consumer Wireless Business – Individual at Smart.

Powerful women in their own way

Indeed, as Anne and Jane power through obstacles in the action-packed video, complete with dynamic effects and stunts, they assert: “When you have the power of the fastest speed, and when you have the power of the widest coverage, you get the best overall experience.”

According to Flores, although Anne and Jane are in different phases of their careers, both are powerful women in their own special way.

A Smart endorser for over 10 years now, Anne has seen Smart evolve through the years even as she established herself as one of the biggest local celebrities today and remains the most followed Filipino celebrity on social media.

“I have been a loyal Smart subscriber for years, and it’s because Smart has allowed me to do so much – it’s almost like having superpowers. I’ve always been so proud to be part of this family and even happier now that the brand that has empowered me all these years is today’s Best Mobile Network,” said Anne.

On the other hand, Jane is about to make her mark in showbiz as she becomes the iconic Filipino superhero Darna. According to Flores, her journey in getting this life-changing role serves as an inspiration for everyone to power through challenges.

“I’m happy to be part of the Smart family. I…

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