10 Reasons To Start a Second Blog in 2023

If you’ve been reading this blog for a while, you’ll know that we started a second blog back in 2020, and currently, we run 6 blogs in total with 4 of them doing quite well (check out this income report or our 2020 blog).

Starting our first blog (the one you’re reading now), was the single best decision of our lives, and there are many reasons to start your first blog, but in this post, I want to speak to those of you who already have a blog.

It may come as a surprise to some that starting a second blog can actually give your main blog a massive boost, while also helping to recharge your creative juices in a new niche.

10 Reasons To Start a Second (or 3rd, or 4th..) Blog

Recently I wrote a massive guide to 101 niche website ideas. If you can’t think of a new idea from that post, there are thousands more that may come to mind if you read it, as some of them are quite broad. If you’re still not sure if you want to have two sites or if you’d be able to handle the workload, read on.

Here are 10 reasons to start another blog or website.

1. You Can Do it Right From The Start

You’d be surprised just how much you learned from starting your first blog. I know I was. So much of the initial frustration and confusion about choosing a blog name, what to write, and how to make money was gone, which meant that I was able to focus on exactly what needed to be done, rather than running in circles and wasting time like we did when we first started this blog.

I already knew how to become a travel blogger, and the important features of a successful blog, so learning how to build a successful blog in another niche was easier the second time around.

I could skip those more challenging phases of blogging and dive right into the important stuff.

If you’ve had your blog for more than a year or two, I’m sure you’d agree that the early days of your blog are a complete mess. Things aren’t categorized properly, you didn’t interlink things properly, your permalinks are a disaster, etc.

Your second blog can be different. With your second blog, you can build it from the ground up… the right way.

I honestly think that’s why my most recent couple of blogs were earning a full-time income within a…